EFTA01125560
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Caesarea Park MEM 11Microsoft CAESAREA BUSINESS PARK MICROSOFT - THE MISSION Empower every person and every organization on the planet to achieve more EFTA01125561 To: Microsoft Israel Tuesday, April 12th, 2016 SUBJECT: THE CAESAREA BUSINESS PARK - EXECUTIVE SUMMARY The unique management method and service approach of the Industrial Park's • The Park's administration provides a full range of services without municipal administration is a One-Stop Shop, client-oriented and consistently credits us bureaucracy: One-Stop Shop — all services are provided under one roof: with a rare 91% satisfaction rate!!! (from surveys conducted by Geocartography marketing, initiation and development, infrastructure, construction, and Sirs/Madams, in 2014-2015) assistance in business authorization, supervision, environment, landscaping, The meticulous, efficient and high-quality management by the park's administration, sanitation, transportation, waste removal, water and electricity, and more. Following the tradition and values of Microsoft, the world-renowned company that ABOUT THE FINANCIAL PARTNER owned by the Caesarea Corporation enables us to charge what is considered • The Park's customer service operates round-the-clock. brought about groundbreaking changes in our universe through out-of-the-box THE ROTHSCHILD CAESAREA GROUP to be among the lowest and most attractive management and service fees (in • The Park is equipped with a security center, a 24/7 active patrol and closed- innovation and vision, we proudly offer you to be a part of the unique Caesarea lieu of municipal rates) in Israel. circuit security camera system. Industrial Park Community and establish the Microsoft Campus on site. Located The Rothschild Caesarea Foundation operates in the development of • The Park has twin-city industrial park alliances and international collaborations near the train station, this prime land is available for immediate construction. greater Caesarea and for the creation of a better Israel, through the Location of the Park with hi-tech parks in China, hosting delegations from all over the world. promotion of higher education, philanthropy and social commitment. The Park is located at the exact midpoint between Tel Aviv and Haifa and is easily • The Park offers many activities and benefits for all employees, such as: athletic The Caesarea Development Corporation and the Caesarea Assets Corporation accessible to every main highway in Israel (2, 4 and 6). Access to the park flows tournaments, a local newspaper, employee-children gatherings, holiday fairs, (under the auspices of the Rothschild Caesarea Foundation) are equipped and The Caesarea Edmond Benjamin de Rothschild Corporation is a private, against the heavy rush-hour traffic jams to and from the Tel Aviv metropolis. collective purchasing, jogging teams and more. eager to build the Microsoft Campus tailored to your needs: entrepreneurial construction company which acts as The Rothschild • The Park has established a unique club for Park managers, offering in-service • Turn-Key Project — from designing, planning and constructing the campus, Caesarea Foundation's operational branch and works for the betterment Accessibility and Transportation System meetings for professional enrichment, celebratory toasts, networking and to managing long-term office space rental. of Caesarea's land through building an exemplary community in Israel, and The Park offers an abundance of parking lots, is in close proximity to the train contact with various industries. • Selling available land for independent projects while we guarantee any developing the Industrial Park and tourist attractions in the Caesarea vicinity. station, and the Park's administration provides a shuttle system, which works • The Park promotes an agenda of social responsibility and integration with necessary assistance to ensure professional execution of the project from the continuously throughout the day. Public transportation runs routinely to and other businesses, community activities, and environmental protection. Among planning stages to inhabiting the space. The Caesarea Edmond Benjamin de Rothschild Assets Corporation is the from the Park, which includes bus lines. If needed, the company will consider others, the administration and many of the Park's companies support the flagship entrepreneurial Real Estate branch of The Rothschild Caesarea Foundation devising a special shuttle available or constructing bicycle lanes and facilities project chosen for 2016: a Center for Science and Technology Education at As stipulated in the body of our proposal, we believe that our offer is the and works for the advancement and execution of the Foundation's land and for bicycles for Microsoft employees from the train station to future buildings. the TechnoDa in Givat Olga, promoting education in technology for peripheral most highly cost-effective of all other proposed alternatives and includes: rent, the Caesarea Industrial Park and the expansion of the Foundation's property communities. management fees and municipal taxes. Moreover, we can offer you additional portfolio of income generating assets. About the Corporations and Residents of the Park unique ideas and cordially invite you to discuss and share them with you: The Park is in high demand; all of its spaces are leased and it is home to Complementary Services at the Park • Creating a transportation network - a shuttle system, bicycle paths, rental The Caesarea Assets Corporation has accumulated vast experience (with a scope over 200 leading companies serving Israeli's economy (hi-tech, bio- bikes and accompanying facilities to and from the train station constructed of tens of thousands of meters) in entrepreneurship, construction, leasing and technology, medical equipment, water technology and environment). The Park offers a multitude of services for employees' convenience, such as: for you or by you. routine maintenance of cutting-edge buildings for hi-tech, logistics and trade restaurants and coffee shops, conference halls and convention centers, a bank, • Awarding a significant price reduction for Microsoft employees towards the industries and is currently in the midst of an additional 50,000-m2 project. Companies operating within the park include: Mazor Robotics, Alma Lasers, a post office, taxi stand, sports fields and courts, entertainment and more. purchase of plots for private construction in Cluster 12 and the exclusive Golf Itamar Medical, Arineta, Nielsen, Delta, EndoChoice, HP, Fritz, and more. • The Park's location enables convenient, available access to commercial centers Community in the exclusive town of Caesarea. Profits from the subsidiaries are transferred to the Rothschild Caesarea in the vicinity. • Offering significant price reduction for Microsoft employees towards the Foundation for its pursuit in philanthropic purposes. Over 9,000 people are employed at the park everyday and enjoy not only the • The Park is just a few minutes' drive from the Caesarea Port National Park, purchase of land for private construction or residential apartments, including high quality of the atmosphere and transportation, but also the 5-star working the Aqueduct Beach and the only international Golf Club in Israel. the availability of a unit of plots for private homes or residential apartments: conditions and the wide range of services provided by the Caesarea Development "Microsoft Towers' — exclusively for Microsoft employees in a new residential Corporation's Industrial Park administration, which maintains an unprecedented Caesarea's exquisite Industrial Park serves as a gravitational force for senior district under the company's construction - Or Yam - located in Or Akiva, a ABOUT THE CAESAREA INDUSTRIAL PARK standard and working environment unparalleled in Israel. personnel from various industries worldwide. Nothing compares with 'up small city adjacent to Caesarea and a throw from the Industrial Park. close and personal". It would be our pleasure to host you at any time and The Caesarea Industrial Park is one of the largest and most progressive in Israel, • Establishing and operating a kindergarten exclusively for employees' children, THE CAESAREA INDUSTRIAL PARK ADMINISTRATION - A introduce you to the full variety and outstanding advantages here, at the Park. and meets international standards of planning, development, construction and in the Park itself or in the town of Caesarea. quality of life. STRATEGY OF ADDED VALUE AND EXCELLENCE IN ACHIEVEMENT Sincerely, This proposal is subject to the approval of the board of directors of the Caesarea Shlomo Yanai Michael Karsenti A comprehensive study prepared by the MAN Properties corporation and published • The Caesarea Industrial Park is the most ecological and most well-kept Industrial Assets corporation and the Rothschild Foundation. in an issue of the Globes financial newspaper (December, 2015) determined: Park in Israel and this year has won its 11th consecutive "Beautiful Campus "The Caesarea Industrial Park, which offers the most cost-effective package, in Israel" award. serves as the unsurpassed alternative for many Hi-Tech corporations due to • The park is meticulously managed at a superior standard of quality by the its ideal location, the convenient work environment, its proximity to the train Edmond Benjamin de Rothschild Caesarea Development Corporation's Industrial Vice chairman, CEO, The Caesarea Development and other transportation services, as well as low leases, management fees and Park administration, maintaining international standards of excellence in The Rothschild Caesarea Foundation Corporation and the Caesarea parking costs". planning, development and construction. Major General (res) Assets Corporation 2 3 EFTA01125562 THE CAESAREA ASSETS CORPORATION EDMOND BENJAMIN DE ROTHCHILD THE CAESAREA EDMOND BENJAMIN DE ROTHSCHILD CORPORATION • CALsAREA ASSETS CORP. r. b1P. me. .1,or Tle CasantEdvad It R.1,111O110 CIflOthtoln DESIGNATION DESIGNATION The Caesarea Assets Company is active in the improvement and realization of the Foundation and The Caesarea Development Corporation is active in the improvement of the land by making Caesarea the Caesarea Business Park's land and expanding the Foundation's investment assets portfolio. a model settlement in Israel, developing an industrial park as well as its tourism and recreation. The Caesarea Assets Company, the executive arm of the Rothschild Caesarea Foundation, is active The Caesarea Development Corporation, the executive arm of the Rothschild Caesarea Foundation, in reducing social inequalities through higher education and social commitment is active in reducing social inequalities through higher education and social commitment 4 5 EFTA01125563 OUR CORE VALUES CA nremostatatim.s. COMMITMENT TO THE HISTORY COMMITMENT TO THE CUSTOMERS AND VISION OF THE ROTHSCHILD The company defines the citizens of Caesarea, CAESAREA FOUNDATION its business owners and lessees, factories and We are proud of our activities and our privilege employees at the Park and any potential visitor in realizing the Zionist and historical vision of to Greater Caesarea, from Israel or overseas, The Rothschild Caesarea Foundation as a potential customer Our Service Contract: Professionalism • Be a professional and know your duties • Know what you are talking about and don't talk about what you don't know and understand • Be where you need to be and be there on time • Be thorough and be organized Trustworthiness A CULTURE OF EXCELLENCE, QUALITY • Keep your promises and don't promise what you are not authorized to deliver • Be honest AND PROFESSIONALISM and trustworthy • It's better to not do at all than to do average! Service • Caring and Drive in Doing — Working from • Be polite even under difficult circumstances the Heart! Be humble • Always call back! • Be nice but • Order and Organization but no redundant responsible (if needed, attheexpenseof being nice) bureaucracy! • Learn lessons from doing and retain organizational knowledge • Don't make the same mistake twice! COMMITMENT TO EMPLOYEES • Be independent, but when needed, use the The Company's management on all levels will best experts work to foster identification and commitment among company employees to the organization's vision, objective and core values until they become part of the "Spirit of the Organization". The Company's management will provide its ALWAYS STRIVE TO GROW employees with the following: • Focus on Core activities only • Clear role definitions and matching expectations • Set challenging goals but ones that are • Giving responsibility, authority and recognition measurable and attainable • Providing tools for personal development and success • We fight and do not pass up on a business in meeting the objectives of the work program opportunity! • A pleasant working environment, synergetic, • Assertive and aggressive when we need to effective, focused and deliberate targets be, but always fair! • Positive periodic feedback in case of success on the • Nurture relationships with interfaces up to one hand and providing constructive criticism and an a personal level and never burn bridges opportunity to improve the event of failure (which • A Team! Measurements and feedback are is not the result of neghgence) forever both individual and for the team! • Fairness & reciprocity 6 7 EFTA01125564 CAESAREA BUSINESS PARK AND CAESAREA ASSETS CORPORATION'S CUSTOMERS 0 ENDCCHOICE FRITZ Mazor Robot. ..A4ma Lasers' BECKERWS )(Lif eBond rAnneta (A4(010 IMALiN4 ir= Focus cma RITTAL Telecom Cana. Nee. teito,,c& nielseii lea'-esa Delta itama r medical 8 9 EFTA01125565 LOGISTICS, STORAGE AND INDUSTRY OFEK 3 OFEK 2 OFEK 1 FRITZ DELTA Building area: 3,000 m2. Year established: 2006 Building area: 2,700 m2. Year established: 2006 Building area: 3,600 m2. Year established: 1997 r z- t if if • Building area: 3,200 m2. Year established: 1997 Building area: 1300 m2. Building area: 7,700 m2. Year established: 2008 Building area: 9,405 ml. Year established: 2012 Year established: 1997 Building area: 3,400 m2. Year established: 2008 OFEK 9 OFEK 7 Building area: 4,700 m2. Year established: 2012 Building area: 6,600 m2 Year established: 2014 Building area: 2,100 m2. Year established: 2008 OFEK 11 OFEK 10 Building area: 6,200 m2. Year established: 2016 Building area: 2,000 m2. Year established: 2016 Building area: 10,200 m2. Year established: 2016 Building area: 12,968 m2. Year established: 2013 Building area: 5,220 m2. Year established: 2016 11 EFTA01125566 VISION A leading and unique business and industrial park in Israel, which will become a smart, well-groomed, clean and safe regional business center that cultivates the quality of life and preserves the environment, and provides the highest level of service to its employees. Caesarea Park MIIIIII Abetter park loxa better world W , 12 EFTA01125567 CAESAREA BUSINESS PARK > The Business and Industrial Park was established in 1993 > The Park is situated on the Eastern boarder of Caesarea, between the Haifa-Tel-Aviv railway to the East and the Nechalei Menshe water reservoir to the West > The Park is situated above and adjacent to the coastal aquifer > More than 200 companies are based in the Park employing some 9,000 employees > 30 minutes from Haifa, 40 minutes from Tel-Aviv, 15 minutes from Highway 6 and easily accessible to all main transportation routes 14 15 EFTA01125568 CAESAREA BUSINESS PARK "CAESAREA BUSINESS PARK, ATTRACTIVE OFFER IN ISRAEL" GLOBES, DECEMBER 2015 AN EXTENSIVE RESEARCH MADE BY "MAN PROPERTIES" FOUND THAT CAESAREA BUSINESS PARK IS THE MOST ATTRACTIVE PARK CALCULATING RENTAL FEES, MANAGEMENT FEES, PRICES FOR PARKING SPACES, ETC. .L.F. , GLOBES, DECEMBER 2015 NORTHERN PARK •;f7.1qg 'tt ANighN _, ian Di '711 o.poyn 1111 :NDIn O11VIL n111117 ilia I 1:173O9i1 piND 7w inta 117O1 l'aR 7117 no.n .a.orluxa inirrn 7vrieman roo.po•Rovirato •,•• • ,• -•• SOUTHERN PARK .a.uporo pm-111.7Inno.70.707, RUDY./ a'ay cro» ixn 7V arnan .11-ma .131 mum nin170 n.nn .77ma 131 mnown 731 ]W/0n] wirixon ran inn COMMITMENT TO EMPLOYEES > Total area of CBP: 358 hectares > Land reserves for development: 86.5 hectares Actual developed land: 271.6 hectares > Total area sold: 110 hectares (30% of the park area) > Total built area: 500,000 m2 17 EFTA01125569 CAESAREA BUSINESS PARK COMMERCIAL VENUES - RESTAURANTS AND EVENTS VILLA NONA Events I Japanika I TERRA - Events and Conference Center I Shabtai Pizza and Beer I Shula I Koyaa I YONO Events B EFTA01125570 HIGHEST SATISFACTION IN ISRAEL THE MIX OF COMPANIES IN THE PARK 47% 11% 8781 Do not know Not at all satisfied .3.5% 01 35% Not so satisfied Satisfied ■ 12t 12% 30% 28% 46% Very satisfied • 4% S. S 2012 2014 2015 Biotech and High-tech Industry Logistics Miscellaneous 2008 ■ 2015 ■ From Geocartography Survey 2015 The mix of companies in the park has changed from heavy industry in favor of high-tech and small industry 21 EFTA01125571 PARK SERVICES Restaurants, coffee shops, conventions and events centers Operating train station located in the Park Bank Leumi Internal shuttle service free of charge Available Helipad Post office Taxi station Basketball and futsal court 23 EFTA01125572 ENVIRONMENT LONG-TERM PLANS Planned entrance Northern road Railway center, hotel/motel, offices & commercial areas Commercial center Planned paving of Road 652 Nanned entrance > Monitoring activities conducted according to the monitoring body's annual plan for controlling the quality of groundwater and runoff through monthly testing and wastewater sampling include providing guidelines for the industrial plants and Park Operations > Promoting environmental technologies — a transition to economic LED street lighting, establish a system of photovoltaic cells on the OFEK buildings, promote the natural gas power plant project, and more > Seminars and workshops on protecting the environment 24 EFTA01125573 SMART PARK COMMITMENT TO EMPLOYEES > GIS security center, BI and Billing systems > 24/7 Call center > Transportation > Sustaining the environment (water, waste, energy, quality of living) > Communication and feedback from customers > Security 27 EFTA01125574 CAESAREA PARK FOR A MORE BEAUTIFUL ISRAEL > Landscaping - a meticulous and well-groomed environment that complies with international standards and is outstanding in the local industrial environment > Architectural quality - all park buildings are constructed and maintained according to the highest international standards and are under the supervision and guidance of the Caesarea Architectural Committee > The Council for a Beautiful Israel awarded Caesarea Business Park "The Decade Shield" for excellence and having won the CBI's A Beautiful Industry in A Beautiful Israel competition consecutively for 10 years EFTA01125575 YOU ARE IN GOOD HANDS > SECURITY CENTER AND CUSTOMER SERVICE CENTER 24 hours a day > INTERNAL PARK COMMUNICATION • The business park's quarterly publication rilawrin 1 Eppo,._ .3 • Quarterly mailings E3usin aesarea n'ivP ess & Industrial Park > THE BUSINESS AND INDUSTRIAL PARK'S EXECUTIVES CLUB • Annual meeting during the holiday • Quarterly mailing to CEOs • Special offers magazine for executives as part of the corporate activities • CEO and Operations Managers forum > PARK CUSTOMER SERVICE • Park sports — running group, streetball • Seminars/conferences — such as, on protecting the environment • Business at Caesarea — connecting residents with the Park CEOs > CONTENT RELATED PRODUCTS PROVIDED BY THE PARK • Environmental — ecological tours of Caesarea Park • Inside industrial plants — hosting project • Ventures of diverse nature — social responsibility, Technoda — Science and • Technology Education Center rvipip TIN° ® > FOREIGN DELEGATIONS AND TWIN PARKS 33 EFTA01125576 SPECIAL BENEFITS FOR MICROSOFT EMPLOYEES FROM CEASAREA BUSINESS PARK > TRANSPORTATION > MICROSOFT TOWERS Creating a transportation network - a shuttle system, bicycle paths, rental bikes and accompanying Offering significant price reduction for Microsoft employees towards the purchase of land for private facilities to and from the train station constructed for you or by you construction or residential apartments, including the availability of a unit of plots for private homes or residential apartments: ' Microsoft Towers" — exclusively for Microsoft employees in a new residential district under the company's construction - Or Yam - located in Or Akiva, a small city adjacent to Caesarea and a throw from the Industrial Park > EDUCATION > PURCHUSE OF PLOTS - CLUSTER 12 Establishing and operating a kindergarten exclusively for employees' children, in the Park itself or in the Awarding a significant price reduction for Microsoft employees towards the purchase of plots for private town of Caesarea construction in Cluster 12 and the exclusive Golf Community in the exclusive town of Caesarea 33 EFTA01125577 CAESAREA 360 Caesarea in the past one of the most important and beautiful cities in the land of Israel, is today a magical place. A rare combination of quality of life tradition, antiquities, a romantic beach, a business park, an international golf club, a vibrant community and a unique harbor that is a world renowned tourist attraction. 33 35 EFTA01125578 CAESAREA HARBOR HISTORY COFFEE SHOPS & THE BEACH RESTAURANTS T-7 GALLERIES & ART vs et el sr" are ir ATMOSPHERE ANTIQUITIES Caesarea Harbor, set in the middle of the National Park, is one of Israel's most impressive and beautiful tourist venues. The restoration work, the new buildings and the development undertaken by the State of Israel and the Caesarea Development Corporation, have transformed this ancient harbor into a site that combines culture, recreation and leisure. The romantic landscapes, the whisper of the waves, the awe inspiring sunsets, the tastes and smells of the sea, the remnants of a glorious past and the sandy TIME TREK DISPLAYS beach, make a visit to Caesarea Harbor an exciting and unique experience. EFTA01125579 CAESAREA GOLF CLUB 20 t. Caesarea Golf Club .1rev Ow Stiotin. Co, v The club was established in 1961 by the Rothschild family and is managed by the Caesarea Development Corporation. In 2009 the course was redesigned by the leading gold designer Pete Dye. The Caesarea Golf Course is the only international golf course in Israel. The excellent and lavish club spreading over 100 hectares of land includes: > Championship golf course > Delux course 3 — designed by Pete Dye > International training area > Golf and sports Pro-Shop > Exclusive restaurant > Hosting and events > Golf school and academy for training future generations `••• ••• -1 $.06‘....- "fr > Miscellaneous golf services calif( , • ' • • • •.‘"11; ass- -v. zone. '*;-*- "Area* Pr i fteltk- ire 744,i,4 ••• . • ••••••••.—..L ." :".....,?• : -:-... • • • OW":A ]. i• , 33 EFTA01125580 (n EFTA01125581
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