[big campaign] New ad lays bare human cost of \"trigger\"

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*MoveOn.org* *Political Action* *For Immediate Release:* *Contact:* Friday, November 20, 2009 Eliza Brinkmeyer (202) 822-5200 x226 **** View Ad Here: **http://www.youtube.com/watch?v=5u_hxIVuBSs*<http://www.youtube.com/watch?v=5u_hxIVuBSs> * **** *New Ad * *Lays Bare The Real Human Cost Of Settling For **The “Trigger”**In Health Care Reform * *New MoveOn * *30-**Second Television Ad T**argets Senators Snowe and Lincoln** In Maine and Arkansas* MoveOn.org Political Action released a new 30-second television ad today that starkly depicts the real human cost of settling for a so-called “trigger” for the public option in health care reform. Titled “Cost of Delay,” the ad states that Americans’ cannot afford to wait for real health care reform with the choice of a public health insurance option. The ad will begin airing in Maine and Arkansas on Monday, in advance of the Senate debate on the historic health care legislation. Republican Senator Olympia Snowe (ME) has been instrumental in pushing the “trigger” as an alternative despite higher than average support for the public option in her state. In Arkansas, Democrat Senator Blanche Lincoln has refused to commit to giving the Senate health care bill an up or down vote, arguing instead for half-measures instead of solutions. The ad vividly shows a patient’s heart monitor flat-lining after the doctors and nurses are forced to wait to administer care. The ad is an analogy for the cost that Americans who are currently struggling under American’s broken heath care system will pay if they are forced by a “trigger” to wait longer for relief. “Our health care system is clearly in crisis. People are dying without care, yet some in Congress apparently think the status quo is acceptable—or would have us wait for things to get even worse before we can expect real reform,” said Ilyse Hogue, Director of Political Advocacy and Communications for MoveOn.org. “The so-called ‘trigger’ is simply a ploy by those who oppose a public option to delay or kill this vital reform. This ad should serve as a clear signal to Senator Snowe, Senator Lincoln or anyone else consider the ‘trigger’ that half-measures are unacceptable. Americans need health care reform with a public option now.” The ad will run for one week on network TV and cable in Maine and Arkansas starting Monday. *MoveOn.org Political Action is a political action committee powered by 5 million progressive Americans. We believe in the power of small donors and grassroots action to elect progressive leaders to office and to advance a progressive agenda. We do not accept any donations over $5,000, and the average donation to MoveOn.org Political Action is under $100.* *AD TEXT:* VO: Nearly 45,000 people a year die because they have no health insurance VO: and over 46 million people have no health insurance Nurse (to the doctor): Can we help him now? Doctor: No. They say we have to wait. VO: Some in congress want a bill that requires us to wait before a public option can be triggered— VO: Haven’t we waited long enough? VO: Tell Congress: No triggers. Real health care reform means a strong public option NOW. *Disclaimer: Announcer *Paid for by moveon.org political action, political.moveon.org, not authorized by any candidate or candidate's committee, Moveon.org Political Action is responsible for the content of this advertising. *DOCUMENTATION:* According to a report released by doctors at the Harvard Medical School: “Lack of health insurance is associated with as many as 44,789 deaths per year in the United States.” * http://pnhp.org/excessdeaths/health-insurance-and-mortality-in-US-adults.pdf *<http://pnhp.org/excessdeaths/health-insurance-and-mortality-in-US-adults.pdf> *http://www.reuters.com/article/healthNews/idUSTRE58G6W520090917*<http://www.reuters.com/article/healthNews/idUSTRE58G6W520090917> According to the U.S. Census Bureau, in 2008 46.3 million people in the United States did not have health insurance: * http://www.census.gov/Press-Release/www/releases/archives/income_wealth/014227.html *<http://www.census.gov/Press-Release/www/releases/archives/income_wealth/014227.html> Some Senators have proposed a “trigger” for the public option, “that would bring a public option in the future if thresholds for expanding coverage and lowering costs go unmet in coming years.” (CNN, 10/22/09, *http://www.cnn.com/2009/POLITICS/10/22/health.care/*<http://www.cnn.com/2009/POLITICS/10/22/health.care/>) Health Care for America Now describes the trigger as such: “Think about it. What would the trigger be for the public health insurance option? Skyrocketing prices? Already there. No choice or competition? Already there. Denying care? Already there. As has been proven time and time again, we have a health care crisis *now*. Trigger conditions have long since been met…So, proponents of a trigger are in effect saying, "Wait! The health care crisis needs to get worse. The insurance industry should be more concentrated and premiums should be higher before we give America relief." * http://blog.healthcareforamericanow.org/2009/05/20/a-trigger-for-the-public-health-insurance-option-already-triggered/ *<http://blog.healthcareforamericanow.org/2009/05/20/a-trigger-for-the-public-health-insurance-option-already-triggered/> * http://blog.healthcareforamericanow.org/2009/09/23/the-snowe-trigger-a-catch-22-to-kill-the-public-health-insurance-option/ *<http://blog.healthcareforamericanow.org/2009/09/23/the-snowe-trigger-a-catch-22-to-kill-the-public-health-insurance-option/> -- Ilyse G. Hogue Director of Political Advocacy and Communications MoveOn.org ph: 202-822-4780 x219 mobile: 202-731-2656 Hope is a feeling that life and work have meaning. You either have it or you don't, regardless of the state of the world that surrounds you. ----Vaclav Havel -- You received this message because you are subscribed to the "big campaign" group. 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