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📄 Extracted Text (2,116 words)
From: Masha Drokova
To: "Jeffrey E." <[email protected]>
Subject: Re: Plant Neurobiology - Invitation to collaborate
Date: Wed, 07 Jun 2017 10:56:30 +0000
will ping you on 14th
On Jun 7, 2017, at 1:48 PM, jeffrey E. <[email protected]> wrote:
ok
On Wed, Jun 7, 2017 at 6:47 AM, Masha Drokova > wrote:
traveling until june 15, lots of flights, including sat. can we better do on/after june 15?
On Jun 7, 2017, at 12:43 PM, jeffrey E. <[email protected]> wrote:
can speak on sat
On Tue, Jun 6, 2017 at 4:42 PM, Masha Drokova > wrote:
thank you. Will read it.
On Jun 5, 2017, at 5:41 AM, jeffrey E. <[email protected]> wrote:
Schroedinger what is life
On Sun, Jun 4, 2017 at 9:11 PM Masha Drokova < > wrote:
read a few times. what else?
On Jun 4, 2017, at 6:07 PM, jeffrey E. [email protected]> wrote:
Lolita
On Sun, Jun 4, 2017 at 8:58 PM Masha Drokova < > wrote:
Jeffrey - how are you? if I ask you about one book that you recommend me to read what would it
be?
Maria
Begin forwarded message:
From: "Jeffrey E." <[email protected]>
Date: May 29, 2017 at 3:30:24 AM PDT
To: Masha Drokova
Subject: Re: Plant Neurobiology - Invitation to collaborate
EFTA01043991
good first draft. I think as your generation focuses on pictures/ rather than prose. I m trying
to decide what photo images people will forward. . sweat pants -= out. . photos with pretty
women out. . not sure if it hsould be photos with older women, scientists. cats.? plants.
places. food :)
On Mon, May 29, 2017 at 6:03 AM, Masha Drokova > wrote:
I think you need to talk to the audience directly. Media is an outdated dying resource. You
don't want anybody to control your publicity. Now media are partially controlling your web
presence and formulating how the world sees you. You can create it by yourself and play with
it not depending on anyone.
You can use Facebook broadcast/Youtube if you feel comfortable on video or Medium/Twitter
if you prefer writing.
What will make you be known by your work? If you start sharing your knowledge and your
opinion, it's not much of it on Internet. There is no way for anybody to learn from you online.
Should be. Once people start learning from you they'll appreciate you.
What people want to know:
1. How to earn and manage money?
2. How to be more satisfied with your life?
3. What is going to happen with the world?
To share your thoughts about these questions you can chose either Twitter or Facebook
broadcast (you are charismatic and people will watch you). You won't need to do anything
special. Just answer coming questions. Media will organically pick up the answers and quote
you. I also think you can enjoy the process and have fun doing it.
Another alternative. You can interview famous scientists and your friends for Facebook
broadcast or YouTube. Don't have to be a lot. 10-15 famous respected people, up to 20 min
recorded conversations with each of them.
More traditional and old ways to improve PR:
1. 'Leak' to a top media (New York Times or WSJ) on how much you spend donating science.
You are not commenting. They are calling scientists, scientists are confirming, they are putting
together an article. It's manageable to make sure that scientists they'll call with say good things
about you.
2. Your exclusive interview for the media like New York Times. I like your crazy ideas about
plants. It sounds scary and new which will make it viral. You can share what you think about
it. The headlines can be 'Why famous billioner is turning into plant neurobiologist' etc
Another topic for the exclusive - who you change your life after the scandal with prison and
etc. Audience like to forgive and people will have lots of empathy to anybody who decided to
live different life.
3. Documentary about you when journalists will follow your life for a few month. Full of
meetings with scientists and about business. This can also be done as it's been secretly filmed
and you didn't know it. It'll form more trust to what they'll see.
4. Your friends whom you're supporting should speak for you.
I didn't see them supporting you in media during the scandal and I think this should be
improved. Simply mentioning you on your interviews as philanthropist and visionary can
EFTA01043992
bring value. Coming to scientific events with scientists can bring value. Hosting dinners and
gathering scientists can bring value.
5. Your book. Topic TBD
You life story is untold. People jealous because they think that most of things you have in life
you've got because of luck. This is not true, it's your intelligence and hardwork. If you tell
more details about how you started and struggled (I'm sure you have stories) it will make
audience like you.
Anything from that gives new content about you on the web. SEO optimization can help to
pull new content up within 3-6 months and replace old content.
This is actually interesting to think about that. Your media/web presence is misleading and it
can't be fixed by traditional PR tools and approach. I like that it's lots of work and no typical
ways to improve it.
Let me know if any of these ideas resonate with you.
cy66ora, 27 max 2017 r. nonbsonazenb jeffrey E. nanncan:
what is the idea?
On Sat, May 27, 2017 at 1:13 AM, Masha Drokova < > wrote:
re media. I have a little radical idea for you.
On May 23, 2017, at 6:16 PM, jeffrey E. <[email protected]> wrote:
ok, start with the plant intelligence lit and ted talks . thanks for your media help
On Tue, May 23, 2017 at 9:09 PM, Masha Drokova <
wrote:
Thank you! I'd need permission to access it. Could you please share it
with
On May 23, 2017, at 6:00 PM, jeffrey E. <[email protected]> wrote:
Forwarded message
From: Jeffrey E. [email protected]>
Date: Thu, May 4, 2017 at 6:26 AM
Subject: Fwd: Plant Neurobiology - Invitation to collaborate
To: "Nowak, Martin"
Forwarded message
From: Ed Boyden,
Date: Sun, Apr 23, 2017 at 5:01 PM
Subject: Re: Plant Neurobiology - Invitation to collaborate
To: "jeffrey E." <[email protected]>
Cc: Joi Ito <
EFTA01043993
Thanks, will read -- what an exciting new nexus of interesting biotech and
computational insight...
On Thu, Apr 20, 2017 at 9:49 AM, jeffrey E. <[email protected]> wrote:
lots of does. i will edit
----- Forwarded message
From: (via Google Drive)
Date: Wed, Apr 19, 2017 at 9:26 PM
Subject: Plant Neurobiology - Invitation to collaborate
To: [email protected]
has invited you to contribute to the following
shared folder:
;`,,‘ Plant Neurobiology
lieUnk Here is the shared drive
nown I will put all interesting papers in here
Open
Ij Logo for
Google Drive: Have all your files within reach from any device. Google
Google Inc. 1600 Amphitheatre Parkway. Mountain View, CA 94043, Drive
USA
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Ed Boyden, Ph. D.
Leader, Synthetic Neurobiology Group
Associate Professor, MIT Media Lab and McGovern Institute,
Departments of Biological Engineering and Brain and Cognitive Sciences
Co-Director, MIT Center for Neurobiological Engineering
Massachusetts Institute of Technology
20 Ames St., Cambridge, MA 02139 (mailing address)
43 Vassar Street, Cambridge, MA 02139
email -
phone -
cell -
fax -
Google Hangout -
skype - eboyden3
web - http://syntheticneurobiology.org
twitter - http://twitter.com/eboyden3
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confidential, may be attorney-client privileged, may
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the use of the addressee. It is the property of
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please note
The information contained in this communication is
confidential, may be attorney-client privileged, may
constitute inside information, and is intended only for
the use of the addressee. It is the property of
JEE
Unauthorized use, disclosure or copying of this
communication or any part thereof is strictly prohibited
and may be unlawful. If you have received this
communication in error, please notify us immediately by
return e-mail or by e-mail to [email protected], and
destroy this communication and all copies thereof,
including all attachments. copyright -all rights reserved
please note
The information contained in this communication is
confidential, may be attorney-client privileged, may
constitute inside information, and is intended only for
the use of the addressee. It is the property of
JEE
Unauthorized use, disclosure or copying of this
communication or any part thereof is strictly prohibited
and may be unlawful. If you have received this
communication in error, please notify us immediately by
return e-mail or by e-mail to [email protected], and
destroy this communication and all copies thereof,
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please note
The information contained in this communication is
confidential, may be attorney-client privileged, may
constitute inside information, and is intended only for
the use of the addressee. It is the property of
JEE
Unauthorized use, disclosure or copying of this
communication or any part thereof is strictly prohibited
and may be unlawful. If you have received this
communication in error, please notify us immediately by
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EFTA01043996
The information contained in this communication is
confidential, may be attorney-client privileged, may
constitute inside information, and is intended only for
the use of the addressee. It is the property of
JEE
Unauthorized use, disclosure or copying of this
communication or any part thereof is strictly prohibited
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communication in error, please notify us immediately by
return e-mail or by e-mail to [email protected], and
destroy this communication and all copies thereof,
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please note
The information contained in this communication is
confidential, may be attorney-client privileged, may
constitute inside information, and is intended only for
the use of the addressee. It is the property of
JEE
Unauthorized use, disclosure or copying of this
communication or any part thereof is strictly prohibited
and may be unlawful. If you have received this
communication in error, please notify us immediately by
return e-mail or by e-mail to [email protected], and
destroy this communication and all copies thereof,
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please note
The information contained in this communication is
confidential, may be attorney-client privileged, may
constitute inside information, and is intended only for
the use of the addressee. It is the property of
JEE
Unauthorized use, disclosure or copying of this
communication or any part thereof is strictly prohibited
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communication in error, please notify us immediately by
return e-mail or by e-mail to jeevacation®gmail.com, and
destroy this communication and all copies thereof,
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please note
The information contained in this communication is
confidential, may be attorney-client privileged, may
constitute inside information, and is intended only for
the use of the addressee. It is the property of
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Unauthorized use, disclosure or copying of this
EFTA01043997
communication or any part thereof is strictly prohibited
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ℹ️ Document Details
SHA-256
b29cf27a498a6676b4b32348b42f718a307e5bf163ecb8cdd72e82a5f8c6be52
Bates Number
EFTA01043991
Dataset
DataSet-9
Type
document
Pages
8
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