EFTA01089377.pdf

Business Update May 3, 2011 STRICTLY CONFIDENTIAL EFTA01089377 Financial Update — Summary • 1Q11 posted $40K in EBITDA on revenues of $364K • 1" EBITDA-positive quarter in company's history • Exceeded 1" quarter revenue projections by $19K • Closed $175,000 National Geographic/ScienceBlogs transaction • Closed $3.1 million Burda share conversion • Closed $0.5 million Habsburg/Innovium Series D • Strong outlook for rd quarter • Cautious optimism 2 EFTA01089378 Financial Update — Revenue Forecast (as at Apr 30) Revenues Earned (Jan-Mar) $364,000 Revenues Booked (Apr-Dec) $1,088,000 Sub-Total (Closed) $1,452,000 Pipeline @ 50-90% $270,000 Total (Closed + Pipeline) $1,722,000 FY11 Revenue Target $2,140,000 Shortfall $418,000 EFTA01089379 Q1 Financials Seed Media Group LLC Income Statement for the Three Months ending arch 31. 2011 Unaudited and Confidential Jon - Met 1011 Ordeary IncometExpense Income VIsualdaTion 202,000 Digital Media 120.000 Licensing and Other 1.561 Total Incas. 363.587 Expenses Salaries & Sene0ls 215.812 Rentifelophonei0111ce Expenses 47.958 Professional & Consulting 33.491 Rostov & Computer 12.051 Business Insurance 926 Production & Extol Expense 2938 Travel & EntertoinmeM 5.250 Total Expenses 321.144 EBRO& 42,424 Other Income,£tpense Interest Income (1.959) Interest Expense 193102 Toial Interval Expense 191.344 Foreign Exchange 4.869 Write off Historical AP 175.000) Rant Senktinent Expense 76.975 Discounts 9.035 Total Other Expense 206.923 Net Income 1183.490 EFTA01089380 Q1 Financials Seed Med. Group LLC Balance Shea at March 31. 2011 Unaudited and Cm80enbal Mar 31.2011 ASSETS Current Assets Cash 91.192 Recenables 379.380 Prepaid Expenses 1.390 Total Current Asset, 471.942 Holes receIvable 752.528 Invostmoni In scioncol3reds 2.972.523 Cap0al assets. nel 142.811 Goodea and intangibms 2.979.252 TOTAL ASSETS 7.315.951 LIASILMES 8 EQUITY Currehl Lnbiliiea Accounts Payable and Accrued Liabilities 320.583 Illistoncal AP and Settlements 323023 Payroi LAMIIMs 114.000 Total Current LMblllbos 764.583 Long Tenn Liabadies Pared Obligation 249859 HistanCal AP and settlements 454.853 Mates Payable 524303 Interest Payable 75.762 Dradencla Payable 7.397.194 Total Long Ton Liabatles 8701.168 Total Liabadies 8.465351 Inveslinent in PLANET 552449 Equity Unit Capita 14.744.887 Dividends .7.349.597 Excess of condi:Walk:a Paid -4.530.477 Dela .25364457 Total Equity -2.899.844 TOTAL UASILITIES 8 EQUITY 7,511,95E EFTA01089381 Business Update — ScienceBlogs • Closed and announced partnership with National Geographic • As of March 1 all costs and operational responsibility assumed by NG • SB Brazil and SB Germany • Economics: • NG owns 20% of SB, can reach 44% based on sales performance over 3 years • SB receives 50% revenue share net of $175,000 advance and agreed monthly expenses • Traffic Vitality (Absolute Unique Visitors, Google Analytics): • FY10 vs FY09: 4 20% to 23M • 5th straight year of double-digit growth • 1Q11 vs 1Q10: 4 17% to 7M O110tii4IC 6 EFTA01089382 3,000,000 SCIENCEBLOGS: 5 YEARS OF DOUBLE DIGIT GROWTH 2,500,000 2,000,000 1,500,000 1,000,000 s00,000 0 Jan 2006 Jul 2006 I Jan 2007 Jul 2007 Jan 2008 Jul 2008 Jan 2009 Jul 2009 Jan 2010 Google An Jul 2010 Jan 2011 EFTA01089383 #E71)c Nov Bark innws 02110 ....0r0X311. a Asence editor, SC'INC-LE MOIST POPULAR. SCIENCE explores some of the topics addressed in L AMATO °LOCOED this week's Science Times. I. EWE), Lurnitaa 3•D Jungle Is a Biolowyt's Dream SUBSCRIBE. 2. SOtntists kind a Shared Gene in Dogs With 41 Sconce Tents Posuat Compulsive Behavior 25:17 3. Carp DNA Is Found in lake Michigan 4. Therapists Report Increase in Green Disputes Sway a BSA.. ., Asynk • A 1.a Aga and LIN sirs Arra..., tiA S U.N. Official Says Climate Deal Is at Risk Ci ea: BTpubto Pa...bra rue sconce rotor Apc 'A. ass • Science Columns 6. Mangling Monter* With Smal Sups The "Avatar* explores life forms bath familiar and OBSERVATORY 7. Gement Study Provides a Cent:nil Earb- Unmans fantastic, but a viewer does not have to be a scientist to enjoy Desert Spider the experience. 8. U.N. Panel's Glitter Warning Is Criticised as Discovery on lisaggerated Jordan-Israel Managing Disasters With Small Steps 9. Ancient Pope's Maio Makeup loath, ' ,denial. Roeder Researchers Say Sense innovative AT...ninth:es arc involving kcal people i n In a crossborder to. Dort Earth. A Darabk Yet Vulnerable Eden in bui'ding or rcbui'ding infrastructure in developing study, biologon flan Israel and Anon:nib contents. Jordan found a new spider species REIMAIKAStk CREATE/RS S Cerbalus aravensis lying in Aram Go to Conches lc • When Built -In Antifreeze Beats a Winter Talky nod dunes. Coat tkyo Ctriewswy C,ou-re Selected Posts Front 0 Seisnatelosi OBSERVATORY Onto a mect.. ar.1 (MAT arm:la:T.AI And dm:IBA:m.4 The Platypus la Cute but Far OSCIT LA TOW agents/ direct exposure to subfreezing temperatures From Harmless SynthrtiC Voices through biochemical trstolut3 • • - ' /Acre Roan AAR C,aat.eas Cz....trr$ • Them ak platypus is among the few ANCRIAJNPIANCIPALS all that produce serum. and Seven Essential Elements of Quantum M..' Scientists Find a Shared Gene in Dogs With Compulsive Behavior researchers in Japan are trying to determine why that venom io painful. CASsulIONS BOOK Queer in the Country ria Science A kw to understandingobsessive behavice in pee* may lie in some dogs OBSERVATORY Why Alaska hill Free of DE nein/ GORIER • Doan Gone OtrAnsrve OT, S4Asuo Da.CrOB. Eason Valdes Crude Oa Intuition Ancient Egypt's Toxic Makeup Fought Infection, Researchers Say Scientists attributed the Reed nom from Soso:Opp; can. u r ',LW, A t, persistence of oil in Prince William The elaborate eye makeup worn by ancient lap-pions Senorita its being trapped in a served as a toxin that 1344 bacteria and helped prevent lower. lega-prnneabk ayer of the infections wording to • slew report. ow. • OSA EFTA01089384 • pe \itork Z=4er. 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Min> awa ocean war •-• 6707.6700 r UV. or MO EFTA01089386 Business Update — Visualizing • Launched October 2010 • We earn $75,000/month against GE services contract • 33 Academic Partners around the world • Marathon Program: $200,000 (London, Sao Paulo, Munich, Sydney, New York) • Visualizing Europe: $35,000 (Brussels) • Wall Street Journal media partnership (others in development: Huffington Post, CNN, WNYC) • In development on an embeddable Visualizing Media Player (like YouTube and Vimeo) 11 EFTA01089387 1111 tl ill lo I'm I WOO , .• •••••••• d/me•••• ••••••• iremo• •••••••• "Cd;as "." 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