The TPUSA Halftime Show is Just the Bringing...

[00:00:00] Benny Johnson. Benny, welcome to the [00:00:02] show. I'm so honored to have you. I I [00:00:04] consider you to be the absolute top top [00:00:07] expert in the streaming space. I want [00:00:10] you to give us your unfiltered, [00:00:14] unadulterated vision version of what [00:00:16] just took place last night. [00:00:20] >> Well, thank you, Andrew, and uh huge [00:00:24] congratulations obviously to the entire [00:00:25] Turning Point family. You broke the [00:00:29] streaming record of the most streamed [00:00:33] entertainment performance in the history [00:00:35] of YouTube. So that's monstrous. [00:00:39] The the world will never be the same [00:00:41] after this. I don't think that there [00:00:43] will ever be another NFL halftime show [00:00:45] that has ever seen the same way. I think [00:00:46] the NFL has so disgraced their core [00:00:50] constituency, their customers. They've [00:00:52] spit in the face of legacy Americans. [00:00:54] It's been 32 years, Andrew, since they [00:00:57] had a country act at the NFL. It's been [00:01:00] since 1994. [00:01:01] >> Wow. I didn't know that. [00:01:02] >> And so, the NFL has made this decision [00:01:04] to systematically erase American culture [00:01:07] from the National Football League. [00:01:10] >> And I think it's critically important [00:01:11] because we've seen the way that this is [00:01:12] all gone. Whether it's Cracker Barrel or [00:01:14] whether it's Bud Light, there is this [00:01:17] brain virus that says, "I'm going to [00:01:21] betray my core audience in order to find [00:01:24] the mythical, woke, progressive, queer, [00:01:27] transgender, identifies as a cat, pees [00:01:30] in a kitty litter box style audience, [00:01:32] and they're going to be my new [00:01:33] customers." And that audience doesn't [00:01:35] exist. The modern audience doesn't [00:01:37] exist. And all of these companies that [00:01:39] have tried this, they've failed [00:01:41] miserably. But the NFL is trying it on [00:01:43] the biggest stage, the biggest [00:01:44] performance on our national football [00:01:47] league. Now, national, what nation? [00:01:49] America. It is the American sport, [00:01:53] football. Baseball has played around the [00:01:54] world. Basketball's played around the [00:01:55] world. Soccer's played around the world. [00:01:57] There's a World Cup for that. There's no [00:01:58] World Cup for football. This is our [00:02:00] thing. And so to invite somebody who [00:02:03] hates America and won't perform shows [00:02:05] here because he's scared that all his [00:02:07] fans or himself is going to be deported [00:02:08] by ICE, deport him back to Puerto Rico. [00:02:10] It would be kind of funny. Uh still [00:02:12] American, right? He has an American [00:02:13] passport. But nonetheless, like he's [00:02:15] scared. He said that. He said he's [00:02:16] scared of that. He [snorts] won't speak [00:02:18] in English. Entire show was not in [00:02:21] English. Not only that, the show [00:02:22] couldn't even be viewed from the stands. [00:02:25] There are clips now coming out of NFL [00:02:27] fans going, "What the hell's going on [00:02:28] here?" Everybody watching at home is [00:02:30] saying, "What the hell is going on [00:02:31] here?" It is a show that included [00:02:34] debauchery, the kind of stuff that you [00:02:36] wouldn't want your kids to see. That in [00:02:38] included alphabet, a grotesque alphabet [00:02:41] propaganda, and that also included [00:02:43] subliminal messaging about open borders [00:02:46] and lowered the American flag in favor [00:02:49] of all foreign flags. That's what they [00:02:52] did. At the very end, Bad Bunny comes [00:02:54] out and says, "America isn't actually a [00:02:56] place. America is actually a continent [00:03:01] and you've stolen this land and so we [00:03:04] are the ones who are going to be uh uh [00:03:07] the actual purveyors of what is America. [00:03:10] When he says God bless America at the [00:03:11] end he lists off all of the nations he [00:03:14] actually thinks is America and America's [00:03:17] not on there. And so this is what the [00:03:19] NFL brought into our homes last night. [00:03:22] It was every bit as malicious. It was [00:03:24] every bit as woke. It was every bit uh [00:03:28] as derivative and vandalizing as we [00:03:30] thought it was going to be. [00:03:32] >> And what people need in that moment is [00:03:34] not just to on Twitter. And this [00:03:38] is what we've learned. This is like sort [00:03:40] of the Charlie school. This is what [00:03:42] started Turning Point USA. Yes, there [00:03:44] are a bunch of dirty communists in our [00:03:47] education system. Yes, we would like to [00:03:49] have those communists not indoctrinate [00:03:51] our children. We should start. We have [00:03:52] to do something. You have to start [00:03:55] something. you have to go create [00:03:56] something, an alternative, hence turning [00:03:59] point. But this was truly the turning [00:04:02] point. Charlie loved football. He loved [00:04:04] the NFL and he loved creating [00:04:07] alternative. That's what America Fest [00:04:08] is, right? And this is what Turning [00:04:10] Point events are. This is the entire [00:04:12] organization. [00:04:13] >> And so this alternative [00:04:15] saved us from the humiliation ritual [00:04:20] that was Bad Bunny. And also the [00:04:21] humiliation ritual of saying you can't [00:04:24] do anything about it, Chud, which is [00:04:28] exactly what they want here. They want [00:04:30] us to be helpless and say, "No, no, you [00:04:32] are going to accept our Bad Bunny show [00:04:35] because it's all you have. You have you [00:04:37] just you just cry online about it." And [00:04:40] by creating the Turning Point halftime [00:04:42] show and by creating what Americans [00:04:46] wanted to see, which is a country music [00:04:48] act, which is an act that like in a room [00:04:50] that probably, you know, that you're [00:04:52] watching it, you're like, it smells like [00:04:54] cigarettes. It smells like a cigar. It [00:04:55] smells like bourbon. You can hear the [00:04:57] banjo playing. It smells like leather. [00:04:59] The music is is familiar and it's it's [00:05:02] warm and it's country. And it's sang by [00:05:05] people who have American flags behind [00:05:07] them and they love this country and [00:05:08] they're not being disrespectful of it. [00:05:10] sung in English for God's sake. English? [00:05:13] Do you speak it? It's like listening to [00:05:16] Samuel L. Jackson like in in in the back [00:05:19] of my head the entire you know pulp [00:05:20] fiction the entire time and and so was [00:05:23] everyone you know all the all the clips [00:05:24] and all the video like not even the [00:05:26] people in the stands there that day like [00:05:28] yesterday were dancing. Nobody even knew [00:05:30] what the hell was going on. This is the [00:05:32] biggest miss. This is biggest FU in [00:05:34] corporate history to their fan base. [00:05:37] This blows out of the water Dylan [00:05:38] Mulvaney and Bud Light. The NFL will [00:05:41] never recover from this. And the [00:05:44] magnitude of the views online and [00:05:46] streaming online, making it the number [00:05:48] one most viewed event is the [00:05:51] crystallization of Charlie's vision for [00:05:53] Turning Point, attacking the culture, [00:05:55] which is what the the arena that I [00:05:57] worked with Charlie on. And Charlie [00:06:00] obviously did wore many hats and did [00:06:02] many things. But what I was what what [00:06:04] what we did and what we built were a [00:06:06] video program and a production program [00:06:08] in order to put Turning Point into [00:06:10] culture, win awards, you know, win [00:06:13] Oscars and to win, you know, to to to [00:06:16] win Emmys. And that's was Charlie's [00:06:19] mission was that turning point would be [00:06:21] something that that could that that [00:06:23] could take on culture that could, you [00:06:25] know, prove that a god can bleed, right? [00:06:27] in the words of Leonitis right in 300 [00:06:29] >> like to to to prove that the NFL you can [00:06:32] actually you don't have to just accept [00:06:34] their programming you can do something [00:06:36] different and uh it is just a massive [00:06:40] shout out to the entire team I was proud [00:06:41] to be helpful in promoting it everybody [00:06:44] from Mosaic everyone from inside of [00:06:45] Turning Point just a massive shout out [00:06:47] for changing culture and history last [00:06:49] night in the model of Charlie God bless [00:06:51] you all [00:06:52] >> thank you Benny and you were great Benny [00:06:54] Here's you with Kid Rock and RFK K doing [00:06:57] a little promo for us. Benny did this [00:06:59] all on his own. He didn't ask for like [00:07:01] money. He just got This is what I love [00:07:03] about it was like you just took the [00:07:05] initiative, Benny. I didn't even know [00:07:07] you were doing this and then I see this [00:07:08] and it's going all over the place. I [00:07:09] mean, so God bless you too. 278. [00:07:12] >> Kid rock halftime show. Ready to go, [00:07:16] kid. How you feeling, [00:07:18] >> man? It's been a lot of preparation, a [00:07:20] lot of work. I could use, you know, use [00:07:22] a little advice and something just how [00:07:23] to get my energy level up. [00:07:25] Yeah, I got a guy for that. [00:07:27] >> You should uh read the new flu. [00:07:30] >> There you go. [00:07:32] >> Let's go. Super Bowl halftime show [00:07:35] featuring Kid Rock. [00:07:37] >> I mean, but that's what happens when [00:07:39] the, you know, I guess the market spoke, [00:07:42] right? The people wanted this. And I [00:07:45] joke with Jack Pobic because it kind of [00:07:47] got meme'd into existence. Next thing I [00:07:49] know, you know, actual reporters are [00:07:51] like, "Are you can you can confirm that [00:07:53] you guys are doing an alternative [00:07:54] halftime show?" And I was like, "Well, I [00:07:56] wasn't going to do it, but now I think [00:07:58] we have to." And we kind of, you know, [00:08:00] fell backwards into this moment. And we [00:08:03] realized after the memorial with Charlie [00:08:05] and the huge production value and the [00:08:07] music that people were so were [00:08:08] gravitating to that, you know, who else [00:08:11] is going to do this if it isn't us? So, [00:08:13] we got we have we have to do this. We [00:08:14] have to step up and do this. and to see [00:08:16] now that it's, you know, we're probably [00:08:19] uh if not the number one the number two [00:08:21] number two number one we're going to [00:08:22] find out from YouTube uh number one uh [00:08:25] streaming live streaming concurrence [00:08:27] number that's ever you've ever seen on [00:08:29] YouTube uh when you add up all the [00:08:31] different streams [00:08:32] and you take that we know that there was [00:08:34] 25 million streams last night where at [00:08:36] least maybe 26 27 that's just social [00:08:40] that's not our broadcast partners that's [00:08:42] not OTT that's not fast channel that's [00:08:43] none of that stuff so just social media. [00:08:46] If you did the 2.5 multiplier like they [00:08:49] do on Neielen for Super Bowls cuz [00:08:50] everybody's watching in groups and [00:08:52] parties, we're talking 40 to 50 million [00:08:54] people tuned in last night. Benny, this [00:08:57] is a shot across the bow in the media, [00:09:00] in the advertising space, in [00:09:02] professional football broadcasting, [00:09:03] everything. I I just, you know, I didn't [00:09:07] think it was going to be this [00:09:08] successful. I'm super grateful that it [00:09:10] is and we have now officially committed [00:09:12] to 2027. So hopefully you'll help us uh [00:09:14] get the word out on that as well, Benny. [00:09:16] But I I again, you are you are the I [00:09:19] think the the most savvy when it comes [00:09:22] to especially streaming and YouTube. [00:09:25] Please help the audience understand just [00:09:27] how significant this was when it comes [00:09:29] to to those metrics. [00:09:33] Well, YouTube of course is TV for an [00:09:37] entire generation of people. There are [00:09:39] young people that would far prefer to [00:09:41] watch YouTube than terrestrial [00:09:43] television. It is uh frankly the TV for [00:09:46] anybody under the age of 40. You get [00:09:49] into a hotel room, you don't even see [00:09:51] terrestrial television anymore. You see [00:09:53] your YouTube app, right? They ask you to [00:09:54] click and log into your YouTube app when [00:09:56] you get into any hotel room. And so this [00:09:58] is the most powerful live streaming [00:10:02] platform that uh right now exists in [00:10:05] social media and the audience there is [00:10:10] at scale you know this 3 billion users [00:10:12] on YouTube and so to have the crown of [00:10:18] the highest concurrent live stream which [00:10:20] by the way if you yeah if you do add [00:10:22] that up and you have 10 million [00:10:24] concurrents that makes it if you were to [00:10:27] compare compare it to to to broadcast [00:10:29] that makes it like this probably the [00:10:31] second biggest broadcast actually in the [00:10:34] whole world including TV. [00:10:35] >> Wow. [00:10:36] >> And that you know with the exception of [00:10:38] the NFL with the exception of the actual [00:10:40] literal Super Bowl [00:10:42] uh this is a just remarkable feat. It is [00:10:45] a earthshattering feat. I think that [00:10:47] there are people panicking and screaming [00:10:50] inside of the NFL right now. They know [00:10:52] that they've messed up. They know that [00:10:54] they brought into America's pastime [00:10:57] something that was totally and [00:10:58] completely foreign and third world, [00:11:00] something that nobody had any relation [00:11:01] with, that nobody could sing along with. [00:11:03] And at the very least, like the Turning [00:11:04] Point Show, you could sing along with [00:11:06] those banger after banger after banger. [00:11:08] >> Charlie Kirk believed courage [music] [00:11:10] and conviction still matter. He wanted [00:11:12] every Christian to stand firm in their [00:11:14] faith, no matter the cost. That's why [00:11:15] The Voice of the Martyrs is offering [00:11:17] [music] you a free copy of Extreme [00:11:19] Devotion. Inside are true stories of [00:11:21] Christians in places like China, Iran, [00:11:23] and Nigeria who refused to deny Jesus [00:11:26] Christ even in [music] the face of [00:11:27] imprisonment or death. Charlie's passion [00:11:30] was to see that kind of faith in all of [00:11:32] us. Get your free copy today at [00:11:34] vom.org/charlie. [00:11:35] That's vom.org/charlie. [music] [00:11:43] And at some point you become a colony, [00:11:45] not a country. And if you want America [00:11:47] to be a colony, just tell us that a [00:11:50] colony is where you could trade stuff, [00:11:52] you could barter stuff. However, you [00:11:54] have nothing in common with your fellow [00:11:56] countrymen. And language is fundamental [00:11:59] to that. [00:12:01] A nation is comprised definitionally of [00:12:04] three components, three ingredients. You [00:12:07] must have borders or else you're not a [00:12:09] nation. You must have unified language [00:12:11] or else you're not a nation. And you [00:12:13] must have shared culture or else you are [00:12:14] not a nation. Borders, language, [00:12:17] culture. Benny, what do you think it is [00:12:20] about the the the the woke whatever the [00:12:24] left w left-wing ideologues that so want [00:12:26] America? They don't they don't demand [00:12:28] this of any other country. But for [00:12:30] America, we must have no borders. We [00:12:33] must bring in people like Bad Bunny. And [00:12:35] they get to trapes around with the [00:12:36] foreign flags and they get to basically [00:12:38] say that America doesn't exist. We got [00:12:40] we got lectures for ages about Bad Bunny [00:12:42] being American because he is Puerto [00:12:44] Rican. And then at the Super Bowl when [00:12:45] he's reciting all the countries in [00:12:47] Spanish, of course, that are part of [00:12:49] American. And then he goes, you know, [00:12:51] Cuba, Argentina, Chile, United States, [00:12:54] Canada, and my homeland, Puerto Rico. [00:12:57] >> Yeah. He acknowledges. [00:12:58] >> So I guess it's not part of America [00:13:01] according to himself. And then they had [00:13:03] the Puerto Rican flag next to and in [00:13:05] front of and more prominent than the [00:13:07] American flag. [00:13:08] >> Yeah. What what is it about the [00:13:10] left-wingers that they just demand this [00:13:12] of our country? They don't ask this of [00:13:14] any other country. Every other country [00:13:16] gets to be its own thing, but not [00:13:17] America. [00:13:19] >> Yeah. I I mean, I think as punishment, [00:13:22] we need to force Kid Rock to play at [00:13:23] every single Mexican soccer game uh from [00:13:26] now on. Uh and [00:13:29] you know, you need to have Big and Rich [00:13:31] at the World Cup. Uh playing every [00:13:34] single show at the World Cup. You know, [00:13:36] that that's reparations. We need I want [00:13:38] reparations. I want reparations for my [00:13:40] culture. I want reparations for heritage [00:13:42] Americans. What the hell has happened? [00:13:43] Travis Trit. No, I mean listen guys. [00:13:46] Travis Tit, [00:13:48] >> friend of your show. I know. Been on [00:13:49] your show. Legend. Uh he's the last guy [00:13:53] that played as a country act at an NFL [00:13:57] game. And it was when I was a small [00:14:00] child in 1994. [00:14:02] So I don't even remember it. and try [00:14:05] like that was the last time that the NFL [00:14:07] nodded [00:14:09] and gave their fans which I think the [00:14:11] vast majority of the NFL fans probably [00:14:13] don't speak Spanish as a first language [00:14:15] probably are not from the third world [00:14:18] which I still can't get over the third [00:14:20] world aesthetics of this performance [00:14:22] also you know is like a a muddy grimy [00:14:26] orgy on the back of a pickup truck you [00:14:29] like like dirty fruit stands EBT cards [00:14:32] there's a literal they literally had a [00:14:34] EBT sign in the window of their dingy [00:14:37] fluorescently lit shop. [00:14:40] Uh, you know, that's that probably has a [00:14:42] C or D grade from the health inspector. [00:14:45] What is that? It was gross. I like [00:14:48] listen, it's something that's completely [00:14:49] and totally foreign to the American [00:14:52] aesthetic. It's something that's foreign [00:14:54] to the people that are the the consumers [00:14:56] of the NFL and their core fans. And my [00:14:58] question for the NFL is in and the NFL [00:15:01] fans, which I do not consider myself one [00:15:03] of, uh, right? I just work all day and I [00:15:05] I live down the street from Buccaneer [00:15:06] Stadium, but I never go and I don't know [00:15:08] who the quarterback is. I just don't I [00:15:09] just don't. It's I don't have time. My I [00:15:11] work and I have my, you know, and and I [00:15:13] go home to my family. Like to to an [00:15:15] actual die hard NFL fans, like how long [00:15:18] until you pull a Cracker Barrel, you [00:15:20] know? How much humiliation can you take? [00:15:22] How cucked can you get? Like the the [00:15:24] executives hate you. Jay-Z hates you. [00:15:28] They don't like your culture. They don't [00:15:30] like you. They want to humiliate you. It [00:15:33] was a you it was a humiliation ritual [00:15:35] that practiced was practiced on the [00:15:36] field last night. This a humiliation [00:15:39] ritual to you in your culture. And at [00:15:41] some point you have to at some point you [00:15:43] have to pull a bud light. You know, at [00:15:45] some point you're going to have to say, [00:15:47] um, you know, the money is the only [00:15:49] thing that gets you guys uh to move. So, [00:15:51] we're going to walk. You know, we're [00:15:52] done. We're done with this. The woke [00:15:54] corporate executives hate you. Jay-Z [00:15:57] hates you. And you know, I got to say [00:15:59] like this was probably the breaking [00:16:00] point I think for a lot for a lot of [00:16:02] people. [00:16:03] >> Um [00:16:03] >> I agree, Benny. I think that you know [00:16:05] what and I told this to Steve Bannon [00:16:07] this morning on War Room. I said I said [00:16:09] listen, it's one thing to steal a bunch [00:16:11] of eyeballs because that's going that [00:16:12] comes with financial pain, right? [00:16:15] Because now they can't sell their ads [00:16:17] for as much, right? It's another thing [00:16:19] when we start reaching out to Capellas [00:16:21] and Chevy and all of these and saying, [00:16:22] you know, hey, help us underwrite this [00:16:24] for next year and we're going to make it [00:16:26] even bigger and better and when you [00:16:28] break the blockade. [00:16:29] >> Who wouldn't want to be part of the [00:16:30] number one stream on on YouTube? You [00:16:32] know how much money Mr. Beast makes? [00:16:34] Like, who? That's because he's the [00:16:35] biggest YouTuber. Who wouldn't want to [00:16:37] be part of like the biggest stream in [00:16:38] YouTube history? And that should be the [00:16:41] messaging for next year. [00:16:42] >> I agree. [00:16:43] >> We're going to make this. We're going to [00:16:44] make We're going to make a dominant [00:16:45] Mount Everest stream. We're going to [00:16:48] consolidate the That's the one thing [00:16:49] that should have been done. Should have [00:16:50] consolidated the streams. No multi [00:16:51] streaming. [00:16:51] >> Learn some things. We learned some [00:16:53] things. [00:16:53] >> Should have consolidated the streams. [00:16:55] Nobody asked me, but that's fine. Uh [00:16:57] like not don't have a bunch of other [00:16:59] people being able to concurrently stream [00:17:00] it. If you're able to if you want to [00:17:01] react to it uh in your in your stream, [00:17:04] then that should be something that [00:17:06] people can do. But like don't have a [00:17:08] bunch of other channels streaming it, [00:17:09] right? Just like raw streaming it. [00:17:11] Consolidate it into one and you'll get [00:17:13] 10 million concurrents. You'll break the [00:17:15] record for all time. it like it'll be [00:17:17] like a crowning crowning if you add up [00:17:19] if you add it smart. I think it was [00:17:21] smart having a lot of people in on it. [00:17:22] It meant everyone was in on wanting it [00:17:24] to succeed. [00:17:24] >> Yeah, that's true. And also just a lot [00:17:26] of people they autopilot to things. So [00:17:28] there would there would be people who [00:17:30] would just go to Rav because that's [00:17:31] where they watch most things and then [00:17:33] there they would they would fumble it if [00:17:35] they had to go to TBN got a lot of [00:17:38] traditional broadcasters. I've seen so [00:17:40] many comments on social people like I [00:17:41] watched on TBN cuz it's on like 70 [00:17:43] million homes so it's on their channel. [00:17:45] No, no, no. I'm not talking about that. [00:17:46] I'm talking about YouTube. Yep. [00:17:47] >> So, you should just say on YouTube, go [00:17:48] to Turning Point. Yep. [00:17:49] >> On YouTube, go to the Turning Point [00:17:51] account. That's where that's the primary [00:17:52] stream, right? That's where the real [00:17:54] show is going to be. Yep. [00:17:55] >> Right. That one account, right? And then [00:17:57] that and then you you message that. So, [00:17:58] that's what should be done next year to [00:18:00] get the crown. [00:18:01] >> It was big. And uh listen, I think you [00:18:03] know, Benny, you were you were [00:18:04] channeling some energy here. And I got [00:18:06] to play this clip because this, you [00:18:07] know, C C-SPAN always gets these like [00:18:09] rando like normie callers that sometimes [00:18:12] just knock it out of the park. uh 282. [00:18:16] >> We should have been celebrating the [00:18:17] 250th anniversary of the United States [00:18:21] of America at that halftime show. When I [00:18:24] went to school, I was taught English. I [00:18:26] wasn't taught Spanish. So, I don't I [00:18:28] don't know a word he was saying. You [00:18:31] know, we we're in the United States of [00:18:33] America. We're English-speaking [00:18:35] language. They should at least put a [00:18:38] closed caption on there or something so [00:18:40] you could understand what they were [00:18:41] saying. and the dancing. I've seen the [00:18:45] same thing at like at a strip strip show [00:18:48] just with the clothes on the way they [00:18:51] were doing on TV that there's no reason [00:18:54] for that. [00:18:55] [laughter] [00:18:57] >> God bless. [00:18:58] >> I didn't know my grand I didn't know my [00:18:59] grand my maternal my grandfather called [00:19:01] in this. [00:19:02] >> You set this up, didn't you? You gamed [00:19:03] it, didn't you, Betty? [00:19:04] >> This is great. A grand [laughter] [00:19:06] >> Hey, Betty. Where can people where can [00:19:08] people follow you at? What time's your [00:19:09] show? Give them all the deets. 20 [00:19:11] seconds. Yeah, just just add Benny [00:19:13] Johnson all across social media.